Date of Award
Spring 5-2025
Document Type
Thesis
Department
Business Administration
First Advisor
Dr. J. Kenyatta Cavil
Abstract
This thesis looks at how companies can succeed in a business world that is always changing. I studied the idea that to keep up, companies must focus on four main areas: giving power to their employees, using new digital tools, acting in a fair and honest way, and adopting the latest technologies. I gathered ideas from books and articles and also talked to business leaders from different industries to see what has worked for them. In my research, I found that companies like Google, Amazon, Netflix, and Patagonia show that when workers are trusted and given room to share ideas, the whole company does better. For example, Google’s “20% Time” lets employees work on projects they care about, which has led to great products like Gmail. At the same time, companies that use new technology well, like Amazon, can offer better services and reach more customers. I also looked at how important it is for companies to act ethically and responsibly. This means not only trying to make money but also caring for people and the environment. My study shows that companies that take care of their workers and the community often build a strong reputation and earn long-term loyalty from customers. Finally, I examined how new technologies such as artificial intelligence, blockchain, and the Internet of Things are changing business practices. Although these tools bring new challenges, like protecting data and ensuring fairness, they also offer big opportunities for growth if used wisely. Overall, this thesis shows that change is not something to be afraid of. Instead, it is a chance to improve and grow. Companies that mix trust in their workers, smart use of technology, and strong ethical values are more likely to overcome challenges and succeed in today’s tough market.
Recommended Citation
Garza, Miguel, "Embracing Change in the Business World: Adapting and Evolving for Success" (2025). Honor’s College Freeman Research Journal. 47.
https://digitalscholarship.tsu.edu/frj/47
Included in
Advertising and Promotion Management Commons, Business Administration, Management, and Operations Commons